Business Podcast Production Services

Work with a podcast partner with a blend of industry experience and technical expertise.

Business Podcast Production Services

Thumbnail Artwork

Each episode tells a unique story. The thumbnail is the visual hook that draws viewers and listeners in. Our team helps you develop custom thumbnail artwork for each episode.

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Short Video Clips

With each episode, you’ll get an assortment of video clips designed to hook attention, convey key information, tease listeners, and remind them where to find the full episode.

Episode Optimization

At Red Cedar, we understand each factor in the click equation. Titles, episode descriptions, tags, cross-links. Each episode goes through a publication checklist to ensure proper optimization.

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Video Production

Business podcasts today are shifting toward a video-first production workflow. Working with Red Cedar enables your show to take advantage of dynamic graphic overlays, b-roll, scene transitions, and other video elements to help your show stand out.

Audio Production

While video is great for discovery, it shouldn’t be at the expense of the audio experience. At Red Cedar, we make sure audio is well balanced and punchy enough to sound just as good on smartphone speakers as the car stereo.

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Guest Experience

Booking guests on your podcast can be an administrative headache. At Red Cedar, we’ve got it down to a science. We support every touchpoint with your show’s guests, from booking all the way through promotion and review follow-up.

  • A woman with long dark hair smiling, wearing a light gray sweater, sitting indoors with green plants in the background.

    "[Red Cedar] provides quality work, great communication & excellent professionalism! "

    Amanda Ziadeh, Director of Content, WashingtonExec

  • Headshot of a smiling middle-aged man with dark hair, a beard, wearing a blue suit jacket and a checkered dress shirt, against a plain white background.

    “[Red Cedar] did an incredible job of giving direction on topics we should be covering. They did research on what would be most specific and relevant. Highly recommend if you're ready to start creating content.

    Matt Haney, Founder, Sinclair Ventures

  • A young man with blond hair and a beard standing outdoors near water, wearing a white shirt.

    "[Red Cedar] was really helpful in getting us to shift into gear and get our podcast initiative started."

    Austin McNair, Senior Marketing Manager, Hinge

  • A young woman with blonde hair smiling, standing in front of a colorful wall background.

    "I can honestly say John Tyreman is one of the best marketers I've worked with. He has a rare balance of strategy and in-the-weeds implementation and follow-through. 5 stars.”

    Callie Murray, Co-Founder, Same Page HR

Podcasts By Red Cedar

Business Podcast Production FAQs

  • Podcasting allows B2B and professional services firms to differentiate their marketing strategy in a more human way. Podcasting gives experts a platform to put some personality behind their expertise, connect with real humans, and create endless content.

  • Great podcast content starts with research and understanding your business, industry, and target audience. We work closely with your team to identify key topics, industry trends, and relevant guests. We then develop a content strategy that aligns with your brand, ensuring each episode adds value to your audience and supports your business objectives.

  • Red Cedar specializes in B2B and professional services podcasting. Our team brings a unique blend of industry expertise and technical proficiency to every project. We balance audio and video production, strategic content development, and a comprehensive understanding of the specific challenges and opportunities within your industry.

  • Your team can be as involved as they want in the production process. We offer up to two (2) rounds of edits/revisions per asset produced so you can provide feedback. We offer suggestions, recommendations and collaborate with you throughout the process to make sure your podcast reflects your brand identity and messaging. Regular check-ins and approvals can be built into our process to guarantee your satisfaction with the final product.

  • After 1 episode, you will have confidence in bringing your voice to market.

    After 10 episodes:, your visibility will begin to increase, measured by video views on social media and YouTube.

    After 25 episodes, people who represent your ideal target listener will start to engage with your content with comments, ratings, reviews, and feedback.

    After 50 episodes, you should be in the top 50% of all podcasts. Leads and opportunities can be attributed to the podcast.

Get your podcast operation running smoothly

Request more information about our business podcast production services.

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